Privacy Policy
Last Updated: January 2026
Chappel and Dix ("we," "us," "our," or "Company") operates the chappellanddix.co.uk website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, postal address, telephone number, and any other information you voluntarily provide.
- Technical Data: IP address, browser type, operating system, referring URL, pages visited, and access times.
- Cookies: Information stored on your device to enhance your browsing experience.
- Usage Data: Information about how you interact with our Site, including clicks, search queries, and content viewed.
How We Use Information
We use the information we collect for the following purposes:
- To deliver and improve Site content and functionality.
- To analyse Site usage and user behaviour through analytics tools.
- To track affiliate commissions and referrals to partner casinos.
- To personalise your experience and deliver targeted content.
- To comply with legal obligations and enforce our terms.
- To communicate with you regarding updates, promotions, or changes to our services.
Cookie Policy
Our Site uses cookies to enhance your experience. Cookies are small files stored on your device that help us recognise you and track your activity.
Types of Cookies:
- Essential Cookies: Required for Site functionality and security.
- Analytical Cookies: Help us understand how users interact with our Site using tools such as Google Analytics.
- Affiliate Tracking Cookies: Enable us to track referrals to partner casinos and calculate commissions.
- Marketing Cookies: Used to deliver personalised advertising and promotional content.
Opt-Out Options: You can control cookies through your browser settings and opt out of non-essential cookies at any time. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect Site functionality.
Third-Party Links
Our Site contains links to external websites, including online casinos and other affiliate partners. We are not responsible for the privacy practices of these third-party sites. We encourage you to review the privacy policies of any linked websites before providing your personal information.
When you click on affiliate links and visit partner casino websites, your activity on those sites is governed by their respective privacy policies, not ours. We do not control how third parties collect, use, or protect your data.
Your Rights
Under the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018, you have the following rights:
- Right of Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: Request limitation on how we process your data.
- Right to Data Portability: Request your data in a structured, machine-readable format.
- Right to Object: Object to certain types of processing, including direct marketing.
- Right to Lodge a Complaint: Contact the Information Commissioner's Office (ICO) if you believe we have violated your rights.
To exercise any of these rights, please contact us using the details provided below.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected or as required by law. Typically:
- Personal data provided voluntarily is retained until you request deletion or for a maximum of 3 years of inactivity.
- Technical and usage data is retained for up to 12 months for analytical purposes.
- Affiliate tracking data is retained in accordance with our partner agreements and tax obligations.
- Data may be retained longer if required by legal or regulatory obligations.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have privacy concerns, please contact us:
Email: privacy@chappellanddix.co.uk
Website: chappellanddix.co.uk
We will respond to your enquiry within 30 days or as required by applicable law. If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.